Monday, March 27, 2017

The real problem with fake news


Fake News has been in the news a lot lately…and it’s not just because the President and the mainline news media are engaging in a war of words. The well-researched role of Facebook’s Newsfeed in enabling “alternative news” to go viral resulted in that organization being inundated with a storm of criticism in the month following the presidential election.  According to Forbes Magazine, Facebook’s algorithm encourages “engagement,” which gives priority ranking to sensational stories that attract more “clicks,” causing the story to continue to rise in the rankings on Newsfeed. In a highly polarized society such as the one we are now experiencing, it should come as no surprise that biased, misleading and incorrect stories rise quickly to the top.

              With 62% of adults reporting that social media is their primary source for news and two-thirds of Facebook users relying on its site for news (Pew Research), is it any wonder that a bitterly contested presidential election became even more contorted by internet memes promoting false stories about the candidates (and their supporters) that subsequently went viral? It is estimated that, in the run-up to the November presidential election, 30% of all fake news traffic could be linked back to Facebook. According to the same Study, 23% of those polled admitted they had personally shared fake news, whether knowingly or not.

Candidly, I hadn’t really considered the impact Fake News is having on how some segments of the electorate perceive the veracity of information passed on to them via social media sites until I came across these Fake Headlines:

"Pope backs Trump"

"Hillary sold weapons to ISIS"

"FBI Agent Suspected in Hillary Email Leaks Found Dead"



I’d like to think that most informed citizens would find the latter two Fake Headlines so absurd as to be dismissed out-of-hand; but the first Fake Headline gave me pause. As a practicing Catholic and an unabashed fan of Pope Francis, I couldn’t believe that His Holiness would enter into the tempest of American politics; but the American Church has more than a few Bishops who skirt that boundary from time to time, so it piqued my curiosity. Not surprisingly, Factcheck.org, a project of the Annenberg Public Policy Center, debunked the headline by tracing its origin back to a Fake News TV station/web site WTOE5 News­ – which acknowledges its purpose is to create satirical news stories around controversial issues (Think: The Onion).

Here’s the troubling part: all three Fake Headlines went viral on Facebook in the run up to the election. How can two patently absurd statements and a claim written as satire gain so much traction so quickly? I recognize this is a rhetorical question, but I grew up in an era when a news anchor, Walter Cronkite, was considered “the most trusted man in America.”

Since Cronkite’s retirement, his replacement, Dan Rather, resigned in humiliation after he broadcast an inaccurate story about George W. Bush’s war record. Fast forward, ten years later, and NBC News Anchor, Brian Williams, is fired for misrepresenting his experience as a reporter in the Iraq War. Meanwhile, Fox News’ “fair and balanced” approach gains traction with America’s middle class just as the Internet picks up steam as a source of “unmediated” news. In the 30+ years since “the most trusted man in America” retired, broadcast journalism has not only become an increasingly unreliable source of information (Think: how many pollsters and pundits got the Presidential Election of 2016 wrong), but is steadily being replaced by an equally unreliable output of Internet “news.”

Readers of this space know that my concern isn’t about who won or lost an election, but how that tortured process impacts the ways in which the students entrusted to our care make sense of the world around them. I worry about their ability to distinguish fact from fiction – especially when terms like “alternative facts” and “fake news” – bandied about on both sides of the political spectrum – inevitably create doubt in their minds as to who they should believe. I worry about how they process the deluge of opinion masquerading as news which confronts them whenever they log-on to the Internet. I see this dynamic at play every time my Mentor group discusses controversial political and social issues in which their young perspective is so clearly being shaped by the latest unmediated newsfeed.

I am particularly concerned about how our young people make sense of this barrage of misinformation because, as a Lasallian school, we expect our students to acquire habits of:

§  Faith in the presence of God

§  Concern for the poor and social justice

§  Respect for all persons

§  An inclusive community¨

These core values are under assault in the current toxic political and social climate. Our students are too young to intuitively know how to balance fundamental human values with what they see on the daily newscast and the latest Internet meme. They do not experience a framework of trust whenever they turn on the television or log on to the Internet. And, because they are young and impressionable, they are inclined to accept at face value what they encounter in these arenas where, frequently, shouting and name-calling dominate the message. How can they acquire a “respect for all persons” when they encounter disrespect for those who hold a different opinion from commentators who claim to speak for the majority encountering television and the Internet? How can they appreciate the importance of creating an “inclusive community” when they are exposed to political strategies which emphasize exclusion rather than inclusion? And, most importantly for a Lasallian school, how can they nurture a “concern for the poor and social justice” when they are barraged by messages which claim that they should take care of themselves first?

              I’m not sure how to respond to these rhetorical questions, but I do know that, as educators and parents who are committed to Lasallian values, we cannot rest until the young people entrusted to our care are able to distinguish “fake” news from its real counterpart.



¨ Core Principles of a Lasallian School